Pitch Deck Teardown: Diamond Standard’s $30M Series A deck

Today, we’re taking a look at Diamond Standard’s pitch deck to assess why they managed to secure $30 million in series A funding. Diamond Standard is a startup developing chemistry-enabled products that help reduce carbon dioxide in the atmosphere, thus tackling two of the biggest global issues of climate change and air pollution.

The pitch deck began with a thorough introduction to Diamond Standard and their mission. This proved to be effective in gaining investor confidence as they were introduced as a mission-driven company with the potential to make significant progress towards global climate change solutions. The deck contained several diagrams and graphs to illustrate the scope of their innovation and potential impact. These visual elements, chosen strategically, help vividly portray their objectives and goals.

The deck contained an extensive market analysis, helping the presenters build an argument for the company’s immense potential by demonstrating the large addressable market for their chemistry-enabled solutions. The team at Diamond Standard also heavily emphasized the competitive advantages, such as their patent-protected solutions, and their competitive landscape, highlighting key competitors and customers. All of these elements surely left investors confident in the company’s capacity to capture sizable portions of the market.

Diamond Standard also included several slides about their financial projections, including realistic diagrams illustrating revenue and cost projections for the long-term. The financial projections showed that the company was on track to break even before the Series A round was completed, demonstrating to investors that the company was pre-capital efficient.

The deck was an excellent example of how a company can capture the attention of investors and effectively raise the funds they need. It was both visually appealing and content-heavy, demonstrating the company achievements and simultaneously showing investors a path forward to success. In the end, this impressive pitch deck secured Diamond Standard $30 million in series A funding, proving that their mission-driven approach was both impactful and successful.