Raising money can be crucial for a company’s success, and having a successful fundraising pitch is paramount for businesses to capitalize on. Unito, a workplace management startup, scored big with their $20M Series B pitch deck. Here’s a look into the elements that made this deck so successful.
The deck starts off with an impressive title page, featuring a strong headline, a great logo, and an attractive image – all of which set the tone for the deck. Unito also does a great job of quickly introducing their vision and mission on the next page, and presenting us with some impressive facts and figures about their company. This all serves to give prospective investors a feel for what’s to come.
From there, Unito transitions to the meat of their pitch: a look into their product and technology solutions. They present them in a clear and concise manner, breaking them down into easy to understand sections. This allows investors to quickly grasp the solutions Unito offers, and differentiate them from their competitors. This helps investors understand how Unito’s solutions could benefit them.
Following the product sections, the deck dives into the financials – an integral part of any pitch. Unito reveals a thorough set of financials for their company, from year-on-year revenue growth to customer lifetime value. All of this helps investors to understand the potential return they can realize from investing in Unito.
Finally, the deck ends with a conclusion page that encapsulates why Unito is a great investment opportunity. This conclusion page helps investors to quickly summarize the main points of the pitch and make the right investment decision.
Overall, Unitto’s Series B pitch deck is an impressive example of what a successful startup’s pitch deck should look like. They utilize visuals, summaries, and facts & figures to clearly articulate the value in their products and services, as well as the potential returns an investor could realize. And that’s why Unitto’s deck was able to secure them $20M in funding.
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