You can finally use Gemini Live on iPhone as Google launches Gemini app for iOS

Google has finally launched its highly anticipated Gemini app for iOS, allowing iPhone users to enjoy the full benefits of Gemini Live. This exciting development marks a major milestone for Google’s advertising platform, providing advertisers and marketers with greater convenience and accessibility. Gemini is Google’s powerful advertising platform that enables businesses to reach their target… Continue reading You can finally use Gemini Live on iPhone as Google launches Gemini app for iOS

Windows 11’s new ‘Recommendations & Offers’ page might give you more say over what ads you see, but probably not enough to make you happy

Windows 11’s New ‘Recommendations & Offers’ Page Might Give You More Say Over What Ads You See, But Probably Not Enough to Make You Happy With the recent release of Windows 11, Microsoft has made some significant changes, particularly when it comes to advertising and recommendations. One of the new features introduced is the ‘Recommendations… Continue reading Windows 11’s new ‘Recommendations & Offers’ page might give you more say over what ads you see, but probably not enough to make you happy

Windows 11’s new ‘Recommendations & Offers’ page might give you more say over what ads you see, but probably not enough to make you happy

If you’re a Windows user, you’re likely well-aware of the seemingly ubiquitous presence of ads within the operating system. Whether it’s through the Start menu or the notification center, Microsoft has never been shy when it comes to promoting its own products or third-party offerings. However, with the upcoming release of Windows 11, the company… Continue reading Windows 11’s new ‘Recommendations & Offers’ page might give you more say over what ads you see, but probably not enough to make you happy

Elon Musk’s X Sues Advertisers Over Alleged Boycott

Elon Musk, the renowned ​entrepreneur and founder ⁣of SpaceX and Tesla, has once again made headlines. This time, ​his latest venture, ⁣X, has sued ⁢several advertisers over an alleged ⁢boycott. This legal battle raises questions about the limits of advertising and the power it holds‍ over companies​ and their products. X, formerly known as SpaceX,… Continue reading Elon Musk’s X Sues Advertisers Over Alleged Boycott

Microsoft risks annoying more Windows 11 users with new full-screen advert for OneDrive

Microsoft risks annoying more Windows 11 users with new full-screen advert for OneDrive Microsoft’s latest move to promote its cloud storage service, OneDrive, has raised eyebrows and drawn criticism from Windows 11 users. The tech giant recently introduced a full-screen advertisement for OneDrive that appears when users navigate their file explorer. Windows 11, released in… Continue reading Microsoft risks annoying more Windows 11 users with new full-screen advert for OneDrive

The ad market is recovering

The global advertising industry has been suffering ever since the Covid-19 pandemic struck, causing millions of businesses to sharply reduce their marketing budgets. However, in recent months signs of recovery have been steadily emerging, signaling the start of a turnaround for the advertising market. The pandemic caused sharp declines in all forms of advertising. Digital,… Continue reading The ad market is recovering

Chatbot or adbot? Microsoft could bring adverts to ChatGPT-powered Bing AI

The age of digital transformation is transforming how businesses run and how they deliver services and products to their customers. Artificial Intelligence (AI) technologies, including chatbots, have been widely adopted by companies who want to automate customer service tasks or provide better services for their customers. Microsoft Corporation is an industry leader in the application… Continue reading Chatbot or adbot? Microsoft could bring adverts to ChatGPT-powered Bing AI

Roku partners with Best Buy and its advertising business to get first-party shopper data

Roku, a leading media streaming company, recently announced a strategic partnership with Best Buy and its advertising business to target viewers with its data-driven, addressable advertising solution. The agreement is set to fuel Roku’s ability to provide detailed viewership information to Best Buy and its advertising business. This agreement marks a major milestone for both… Continue reading Roku partners with Best Buy and its advertising business to get first-party shopper data

Automattic’s website ad tool could give Instagram and Facebook ads a run for its money

In the modern digital space, website advertising is one of the biggest players. With plenty of options, such as Google Ads, Facebook Ads, and Instagram Ads, website advertising has become an increasingly popular way to spread awareness, create conversions, and increase ROI. However, a new player is entering the digital advertising game: Automattic’s website ad… Continue reading Automattic’s website ad tool could give Instagram and Facebook ads a run for its money

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